Six markers. One look.
Google Maps On track
Site and booking Fix soon
Reviews Reply
Search demand Easy win
Rivals Act now
Social Act now
For salons, stylists, lash and nail artists, estheticians and med spas
One year inside the system, plus all of Beauty Sitrep. You do the building, so you own it. We answer your questions and walk you through the steps.
Example data
Week of Nov 2 · Charlotte
Showing up for 5 of 8 searches
2 things need a fix
An easy win found
No post in 5 days
The problem
The chain down the road and the stylist with the busy Instagram show up in the map results and in everyone’s feed. You might do better work than all of them. They get the booking anyway, because people can find them. That costs you clients every week.
What it does
Everything below is a real screen from your members area, shown with sample data.
12 a month, aimed at local or nationwide traffic for your business.
Scripted posts
Every month your content pack is generated from current searches and keywords, matched to your business. Serve clients in person and your scripts go after local traffic. Teach, sell products or travel for clients and they go after nationwide traffic.
Step 1 · Current searches
Step 2 · Your scripts
Example scripts for illustration. Your pack uses your own area, services and keywords, and a new pack arrives every month. The scripts are only a guide: use your own techniques, and follow your state licensing and advertising rules.
See what you get
This is what members see. The examples use sample data for a made-up beauty studio. Yours uses your own area and services.
Real market data
Sitrep builds your plan from real prices, real searches and real industry data, not guesses.
Published US price ranges per service, 2026
Zenoti 2026 benchmark report, AmSpa and IBISWorld
Real US searches, shown as markers in your Sitrep
Sources: Fresha lash pricing guide · IBISWorld · Zenoti 2026 benchmark report via Salon Today · Zenoti 2025 benchmark data · AmSpa 2024 State of the Industry · ThePricer, LaserAway published range · 2026 US consumer cost guides · Semrush US keyword data, October 2026. Prices vary by city, and major metros run higher.
How it works
Pay $1,000 here, or over time with Klarna or Afterpay. Then fill out the short questionnaire.
Your members area opens as soon as your first Sitrep finishes building, usually the same day you submit the questionnaire.
Follow the steps for Google, your booking page and your socials, at your pace.
Ask questions any time and follow your weekly moves.
Straight talk
We will not build it for you. That’s the point. You learn to run your own local visibility, and nobody can take it away.
Need Beauty Sitrep to do a piece for you? Members get a discount on services, billed monthly. Med spa and injector members: you stay responsible for your state’s licensing and advertising rules, and nothing here is legal or medical advice.
Join Beauty Sitrep
0% interest available. Pay over time with Klarna or Afterpay. Choose it at checkout.
After you pay, fill out a short questionnaire. Your members area opens as soon as your first Sitrep finishes building. Pay-over-time offers are subject to approval by Klarna or Afterpay.
Not ready yet? Talk to the Beauty Sitrep team.
$1,000 one time. 0% interest options.
Join for $1,000Questions first?
Not ready to join? Tell us about your beauty business and what you want to know. We will get back to you as soon as we can.
The Beauty Sitrep team will get back to you as soon as we can.
Questions
Yes. At checkout you can choose Klarna or Afterpay. 0% interest options are available. Approval and terms are decided by those providers, so you’ll see your exact plan before you confirm.
Each month your posts are generated from current searches and keywords for your business. If you serve clients in person, they target local traffic. If you teach, sell products or travel for clients, they target nationwide traffic. Every post comes with a hook, script, caption and hashtags, and the scripts are a guide, so use your own techniques.
No. You do the work with our instructions. We answer questions and help with the instructions.
Beauty Sitrep services can be added at a member discount, with a monthly cost.
Right after you pay. Fill out the short questionnaire and your members area opens as soon as your first Sitrep finishes building.
Yes. Your Sitrep tracks the searches your clients use in your service area, and builds your Google profile, booking page and posts around them, whether you work from a suite, a studio or a client’s home.
Yes. Your Sitrep tracks the searches and pages for your services. You stay responsible for following your state’s licensing and advertising rules, and every script is a guide for you to review and edit before you post.
No. Rivals show up as Rival A, B and C, so you see what changed and what to do about it without comparing yourself to anyone.
No. All sales are final, so read what’s included before you join.
No. Results depend on your effort, your market and your consistency.
Email support@beautysitrep.com. Support is free, and the Beauty Sitrep team answers your questions.